Joel Cheesman to Lead EmployeeScreenIQ’s Strategic Alliances
July 8, 2014
I’m excited to tell you that EmployeeScreenIQ has engaged online recruitment veteran and digital marketing expert Joel Cheesman to head up our strategic alliance programs. Joel will be responsible for building new strategic partnerships and optimizing existing partnership programs designed to improve our customer experience and contribute to the continued evolution of our rapidly growing, pre-employment background screening firm.
An innovator in the Internet recruitment space, Joel has more than 15 years’ experience navigating the intersection of emerging technologies and marketing strategy, driving revenue and building brands through search engine optimization (SEO), search engine marketing (SEM), mobile marketing, content and social media. He is widely known for his award-winning, now-retired recruiting industry blog “Cheezhead,” acquired in 2009 by Jobing.com, where he went on to serve as senior vice president. Joel also founded a number of recruitment- and marketing-related entrepreneurial ventures including Nacho Chili, Hungry Thumb, Hire PPC, HRSEO and mJob and has served in marketing and business development roles for CareerBoard and Job Options. Cheesman was also a blogger for JobScore and serves as an advisor to FanSided.com.
With EmployeeScreenIQ, Joel will have responsibility for nurturing our strategic partnership programs, including sourcing, negotiating and integrating new partners. Current and prospective partners include providers of talent management technology solutions, drug testing laboratories, occupational medical groups, assessment companies, HR consultants, and buying and membership groups. Cheesman will also develop reseller partner networks that align with the company’s strategic initiatives and work with the EmployeeScreenIQ marketing team on cross-marketing programs and other projects.
Joel has been a thought leader, a visionary and a strong voice in the recruitment industry for many years and he has an impressive track record leading strategic marketing efforts for numerous companies, both his own and others. We anticipate he will contribute that same type of novel thinking and execution to our strategic partnership programs and significantly advance that effort in a way that benefits our customers, our partners and our organization.
Want to learn more about EmployeeScreenIQ’s Strategic Alliances? Check out our Partners page.